Greg's Corner

Navigating the rise in puppy scams

By Greg Collier

The joy of welcoming a new furry friend into the family can quickly turn to heartbreak when faced with deceitful online puppy scams. These fraudulent schemes are on the rise across the nation, leading to significant financial and emotional losses for countless hopeful pet owners. According to the Better Business Bureau, nearly $2 million was lost to these scams in 2022 alone, with an average loss of $850 per family or individual.

The tactics used by these scammers are particularly insidious, as they prey on the emotional bonds prospective pet owners form with the animals they believe they are purchasing. A recent incident involving a Louisiana family highlights the devastating impact of these scams and underscores the importance of being cautious when searching for a new pet online.

After losing their beloved pet, the family decided it was time to bring a new puppy into their lives. They turned to an online breeder they found in a Facebook group, drawn by positive reviews and an attractive price of $500. Initially, everything seemed legitimate. The breeder communicated regularly and provided testimonials from other satisfied customers.

However, the situation quickly changed. The breeder informed the family that the puppy needed to be transported from Houston with a personal pet nanny, requiring an additional $150. Then, the story shifted again. The breeder claimed the dog needed to be flown in a climate-controlled aircraft, a significantly more expensive option. As the demands for more money grew, the breeder’s communication became increasingly uncooperative, sending only blurry photos and videos that raised further suspicions.

Realizing they had been scammed, the family ultimately lost $650. This experience is, unfortunately, all too common. Scammers rely on the emotional investment of their victims, using it to manipulate and extract more money.

To help others avoid falling victim to similar schemes, the Better Business Bureau (BBB) offers some practical advice. Whenever possible, work with local breeders you can visit in person or consider adopting from local animal organizations. This reduces the risk of falling for an online scam and allows you to see the living conditions and care provided to the animals.