Greg's Corner

How to handle multiple rental listings of the same address

By Greg Collier

While most of us have our minds on the holidays, there are still those who are in the market for a new home. Many of them are looking to rent and there are many pitfalls they need to avoid, so they won’t be scammed.

More often than not, rental scammers will copy the legitimate listing from one platform and post it on another. The only things they’ll usually change are the contact information and the amount of the rent. Scammers will always advertise a much lower rent than the legitimate listing. As you might suspect, this is done to try to attract more attention to their ad than the legitimate ad, even though both ads list the same address.

Unfortunately, this is a pretty strong strategy for the scammers. Even when the prospective renter has read both ads, they’ll often treat the one with the lower rent price as the legitimate one. When pressed about the multiple listings, the scammers will say something to the effect of they’re no longer renting through that realtor. However, in some instances, the scammers will just imitate the actual owner online.

That’s what happened to a North Carolina landlord who was renting a property on Zillow. The scammer copied her listing word for word and even used her name in their listing. To lure in victims, the scammers posted a rent price that was $200 lower than the actual price and claimed that the property was friendly for cats and large dogs. The scammers were asking victims to wire them $4500 as a deposit.

If you come across multiple listings for the same property on different platforms, there are steps you can take to avoid being scammed. In most cases, the listing with the highest rent is going to be the legitimate one, although that’s not a guarantee. If one of the landlords only wants to communicate through text messages, that’s a good indicator they could be a scammer. Also, if you’re being asked to make a deposit through money transfer or a payment app like Zelle, Venmo, or Cash App, it’s likely to be a scam.

As always, we recommend going to the county’s tax assessor’s office or website. At either, you should be able to find out who the true owner of the property is and hopefully avoid all scammers.