Is the #FaceAppChallenge invading your privacy?

Is the #FaceAppChallenge invading your privacy?

The Jonas Brothers aged using FaceApp

Every few months or so, a photo app takes social media by storm. In the past, there was the craze where you could post gender-swapped photos of yourself. Snapchat previously had a filter that made you look like a baby. Now, the most recent trend is people posting pictures of themselves that have been artificially aged through an app called FaceApp. It seemed like everyone was having a good time with the app before it was reported that FaceApp may be committing a major breach of privacy. However, is it really that bad?

According to reports, FaceApp is developed by a company in Saint Petersburg, Russia. This has led some to speculate whether or not FaceApp is a tool of the Russian government. FaceApp is also said to have an atrocious privacy policy. If you agree to their terms, FaceApp will have access to all the photos on your phone that have faces and could not only potentially be used in advertising but could be sold to third-parties. FaceApp claims that they are honoring all requests to have photos removed from their service and supposedly none of the data is actually sent to Russia.

However, these kinds of privacy policies aren’t unique to FaceApp. Many apps that are based in the US have equally bad terms of service when it comes to your privacy. Even the most mundane apps such as weather or fitness apps sell your information to advertisers so they can show you ads tailored to your interests. So more than likely if you’ve taken place in the FaceApp Challenge you’re not being spied on by the Russian government. However, if you start seeing ads that are eerily specific to you, you’ll know why.