Prime members largely reject Amazon Key
Previously, we’ve discussed the service offered by amazon called Amazon Key. This service would allow Amazon deliveries to be left inside your house after Amazon Prime members would pay for a smart lock and a security camera for around $250. This would allow delivery people temporary access to your home to leave your packages inside the home. Amazon will be rolling out the service this week to 30+ cities this week but will it be a successful launch.
According to tech blog Recode, it will not. They polled close to 8,000 people and according to Recode’s numbers, a majority of Amazon Prime members would not buy into the Amazon Key. Most of these Prime members cited security concerns as the main reason they would not enter the Key program. Non-Prime members were also polled and they also said that they found the idea of allowing strangers into the home unappealing. That’s not even taking into consideration liability problems that could arise from strangers being in your home if they injure themselves or if a pet were to attack or get loose.
In a culture that has largely sacrificed security for convenience, it’s refreshing to see that not everyone is willing to forego common sense for self-gratification.
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