Off Topic Friday: Like us on Facebook or be evicted

Off Topic Friday: Like us on Facebook or be evicted

An apartment complex in Salt Lake City recently found themselves in hot water after giving notices to their tenants that they were required to like their Facebook page or possibly face eviction. As should have been expected, the tenants did not care for this and fired back at the apartment complex. Not only did they rate the apartment complex badly on their Facebook page but they also took to the media which in turn made this into a national story. The apartment complex has since revoked this requirement and has said they were doing this to make sure that pictures from a community pool party would be allowed to be posted on their Facebook page.

Have Facebook likes become the new metric when it comes to business? Have they become more important than actual customers? Instead of focusing on Facebook likes maybe companies should focus on better products or services then the likes will follow. Trying to generate false or forced likes tends to make you look like a corporation of phonies.