Office supply giant now testing same-day delivery
With the return of back to school season, a number of us start shopping for school supplies for either ourselves or are kids. While the office supply market used to have a number of options, in recent years it’s come down to a choice between two retailers. Now, one of those retailers is seeking to gain an upper hand by offering same-day delivery in some markets.
Office Depot has announced they are partnering with start-up Deliv in order to make same-day deliveries in the markets of Atlanta, Miami and Los Angeles. If you’ve never heard of Deliv, you can view their introductory video here. In essence, they are an Uber for packages. This is not unlike a similar plan Wal-Mart is considering except using their own employees to make the deliveries.
This, of course, is an attempt to compete with Amazon and their Prime delivery service. However, is this a matter of too little too late and is it smart to partner with an unproven start-up with a business model that relies on the gig economy? The plan appears to be gimmicky at best and shaky at worst.
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