Twitter strikes deal with Bloomberg to provide real news
Limited character count social network Twitter, announced yesterday they were entering into a partnership with one of the more trusted news organizations in the business. On Monday, at an event for advertisers, Twitter CEO Jack Dorsey detailed plans for them to host a 24 hour live news stream produced by Bloomberg.
Dorsey was quoted as saying…
“We want to be the first place that anyone hears of anything that’s going on that matters to them, the first place where people hear of what matters. That is our focus, and that is what we will work so hard to deliver.”
This is a great move for Twitter. Not only is Twitter usually the first place a lot of people go worldwide for details on breaking stories, now it could be the first place where a lot of these stories are confirmed. This is in direct contrast to what Facebook is doing by relying on themselves and users to try and combat the modern scourge that is fake news.
Outside of the Bloomberg news stream, Twitter will also be entering into other entertainment streams as well. This could be beneficial for the financially questionable platform as the streams will be ad supported. In its history, Twitter has always had the spectre of profitability hanging over its head. Not only could this push Twitter past Facebook in legitimacy, but it could also bring them to new levels of financial stability.
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