Greg's Corner

Will Facebook Jobs ever catch up to LinkedIn?

As has been posted at this blog recently, you can now apply for jobs on Facebook. However, as was also posted, applying for jobs through Facebook can pose its own set of problems. With those problems it may be more beneficial to use a more professional appearing platform like LinkedIn.

Now that Facebook Jobs is now online it’s already starting to experience growing pains compared to the more established LinkedIn. Reports are coming in from employers who say that paying for boosted posts on Facebook do not generate nearly as many candidates as they would on LinkedIn, and that it’s more expensive to boost employment posts on Facebook as well.

Facebook does have a few advantages though. The first of course is sheer numbers. Facebook deals in billions of users while LinkedIn deals in millions. Facebook is also the definition of ubiquitous. It’s everywhere and just about everyone uses it and it shows no signs of slowing down. Due to its sheer size, it could only take Facebook a few tweaks of Facebook Jobs to make it a serious competitor to the more established LinkedIn.