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  • Greg Collier 3:11 pm on August 20, 2015 Permalink | Reply
    Tags: , , , Legal, MasterCard, , , , Visa   

    Defending what’s Wrong for the Right Reasons 

    It’s been many years since Geebo removed its personal ads section and I’m happy to say that, over the years, many other sites have followed. But not all of them. One, in particular, has continued to successfully fight legal efforts to shut down the site’s personals section, considered a facilitator of illegal prostitution and sex-trafficking industries.

    That site is Backpage.com and, under most circumstances, I’d use some pretty choice words to express my feelings about the site and its legal team, which invokes the First Amendment to protect its sex-ad revenue pipeline, even at the expense of human lives.

    But this week, as Backpage finds itself back in court over another effort to derail the questionable ads, I find myself having to support Backpage in its legal battle – not because I support what they do but because America is a land of laws and I believe that even the government – especially the government – should abide by them.

    In this case, the government comes in the form of Sheriff Tom Dart of Cook County, Illinois. In his effort to cut off the lifeline of Backpage’s advertising business, he sent letters to both MasterCard and Visa, calling on them to cease business with the site over concerns about the adult services section of the site – and a short time later, they did just that.

    To me, those letters sure do feel like government overreach, a threat by the head of the law-enforcement agency of the second-largest county in the nation. Naturally, Backpage wants a court injunction forcing Dart to rescind the letters, which is what a federal judge will be considering during a hearing later this week, according to USA Today.

    Meanwhile, the site has filed suit against the sheriff, accusing him of violating free speech rights of individuals who use the service to post ads, according to the Wall Street Journal.

    As much as I would love to see Visa and MasterCard pull the plug on Backpage once and for all, just as American Express has already done, the credit card companies would need to decide that out of moral conscience or what’s best for business or even and organized public pressure campaign. But this sheriff should not be allowed to bully the largest credit card companies a key player in the financial engine that keeps the dollars flowing in and out of a business, so long as that business is operating within the law.

    It pains me to note Backpage’s success in fighting off legal efforts to take it down, but, by all rights, this latest effort should be a clean win for them again. The courts should grant the injunction and force Sheriff Dart to rescind his letters.

    If that happens, I can only hope that MasterCard and Visa executives decide that doing business with Backpage isn’t worth the headaches that come with their relationship and they’ll just keep those ties severed for good.

    Then, I’ll truly feel like I’m back on the side of good again.

     
  • Greg Collier 8:51 am on May 13, 2013 Permalink | Reply
    Tags: , , , , , Legal, partnerships, ruling, Scraping   

    Site scraping may be bad business, but courts say it’s legal 

    The purpose of a classified ad is to reach the largest audience possible, casting the largest net, if you will. After all, whether you’re selling a car, renting a home or advertising a service for hire, the goal of the classified ad is to make sure that a large number of people see that ad

    So, why would anyone want to hinder the ability to reach the largest audience? Through a lawsuit, that’s exactly what craigslist was trying to do by arguing that it held copyright on the user-posted ads that appear on its sites. But, earlier this month, a judge ruled against the large classified site, noting that the site itself – craigslist, in this case – does not hold copyright over an ad unless it’s granted exclusive rights to it.

    Call it a victory for the “scrapers” in that the courts have defended the ability to take an ad from one site and repurpose it on another. As a site owner, I’m definitely not advocating the idea that a new site could steal ads from Geebo and make a profit from it. But I also understand the importance of large net.

    By law, scraping may be allowed – but I think of it as the lazy approach. At Geebo, we take pride in our syndication efforts. We create solid business relationships with other sites to maximize the exposure for the people who have something to advertise. Geebo has relationships with real estate sites and car buying sites, for example, to not only put Geebo’s ads into bigger nets but also to put other ads in front of Geebo visitors.

    For us, syndicating content is good business. We’re open and upfront about it, making sure our customers know what we’re doing and why. To us, scraping content is not a good business practice, despite the widespread practice. It’s a free ride on the sweat of someone else’s work. Still, the court was right in noting that the ad itself does not belong to the site publisher but instead to the user.

    We know that publishers are constantly looking to harvest Geebo’s content. But instead of blocking them, we reach out directly and try to establish a bona fide partnership that includes cost-per-click/lead pricing, something that’s fair to both parties.

    Bottom line: The content is out there for the taking. But site publishers can either attempt to block the practice of scraping the way craigslist did or they can embrace it as a new business opportunity, the way Geebo has.

    The courts have spoken, leaving the ball back in our courts so that we can embrace the best business practices. The goal is to make sure the user – whether someone looking to buy or sell – has the best experience.

    That’s good business.

     
  • Greg Collier 6:01 pm on February 5, 2012 Permalink | Reply
    Tags: , , Legal,   

    Super Bowl in Indiana brings tough new human trafficking laws; Other states should take note 

    Millions of eyes have been focused on Indiana for the events leading up to Super Bowl Sunday. It’s a major event for any region, with hundreds of thousands of people coming in for the big game and all of the festivities that go with it. Unfortunately, victims of sex trafficking rings are among those who arrive in cities where big events like the Super Bowl are hosted.

    But here’s a tip of my hat to the state of Indiana for really stepping up its game to send a message to pimps and johns who might be looking to solicit sex-trafficking victims, notably the underage girls who are forced into this world of modern day slavery.

    Indiana Gov. Mitch Daniels, just days before the big game, signed tough human trafficking legislation into law as a way of giving law enforcement officials and prosecutors the firing power to send a message that says, quite frankly, don’t even think about it. The new law closes previous loopholes and makes it easier to prosecute those who sell children into sex slavery rings. It also reduces the burden for prosecutors to prove coercion, which previously prevented traffickers from being prosecuted if the victim wasn’t being held against her will.

    More importantly, though, is the training efforts for non-law enforcement types, such as hotel employees and cab drivers, have received. These folks now know what to look for in a possible victim – young girls dressed inappropriately for their ages who appear to be quiet and insecure and who avoid eye contact. Likewise, they were warned about girls who fit this profile checking into hotels with no luggage. And they’re taught to understand that the victims are just that: victims, not criminals. These girls need to be rescued, not arrested.

    The Washington Post last week profiled the efforts of the religious congregations that bought shares of stock in major hotel chains so that they could be heard at the hotel executive levels about the responsibilities of the hotels in this fight. Many of the training programs were the direct result of this pressure campaign.

    For some time now, I have been sounding off to anyone who will listen about the responsibilities of online sites – including classifieds sites like Geebo – in preventing these sorts of encounters. Geebo doesn’t accept or post personals ads where these young girls are often advertised for sale. And I have personally called on my industry counterparts – notably Craigslist and Backpage – to do a better job of policing their site for possible human rights crimes.

    For the most part, my pleas have fallen on the deaf ears of my competitors. I guess there’s too much money to be made by selling those ads to be worried about the safety of innocent children being traded in sex slave rings. I can only control what happens on my site – but I’m proud to be a part of a growing effort to educate and inform folks about what’s really happening on these sites and how it can be prevented.

    This law in Indiana is a big positive push forward for our efforts – and I’m hoping that other states follow Indiana’s lead and get serious about laws that send “You’re not welcome here” messages to sex-trafficking criminals.

    Los Angeles Times: Super Bowl: Backed by tougher Indiana Law, nuns target sex trade

     
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