Snapchat CEO accused of insulting an entire country
Snapchat is not having the best week ever. It wasn’t bad enough that Instagram was copying Snapchat’s stories feature, but Instagram was bragging that their stories feature had more users than Snapchat Stories. This really shouldn’t come as much of a surprise as Instagram is owned by the juggernaut that is Facebook. What did come as a surprise was Snap Inc. CEO Evan Spiegel allegedly insulting an entire country. Not just any country but the 2nd most populous country in the world. Late last week, it was made public that Spiegel allegedly said that he did not want to expand into countries like India saying that Snapchat isn’t for poor people.
This became public buzz after it was unsealed in a lawsuit against Snapchat by former employee Anthony Pompliano. Pompliano alleges that Spiegel said that Snapchat is for rich people only and didn’t want to expand into ‘poor countries’ like India and Spain. This caused not only a multitude of Indian users to boycott the app, many worldwide users have as well. Many of its former users have even taken to the various app stores to give it one star reviews in protest. This has affected Snapchat in the wallet too as their recently made public stock took a big hit in the market.
If Spiegel did in fact make these comments, it’s incredibly short-sighted on his part to say the least. Some of the most popular apps in the world are used in India that U.S. users never even heard of. Messaging app WhatsApp is massively popular worldwide due to text messaging being overly expensive in certain overseas markets. The main market for WhatsApp users is India. India also has a larger percentage of mobile users than most countries. This is why Facebook bought WhatsApp and didn’t fold it into Messenger, because they knew that India was such a lucrative market.
Snapchat has denied the allegations, but in today’s start up culture of trying to get rich quick by men with massive egos, it wouldn’t be surprising if it was true. We’re looking at you Uber.